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Search Business Group is the leading nationwide healthcare digital marketing agency, teaching practice owners, and managers how to attract and retain customers through search engine optimization, web design, and branding.

Ron Arellano
When I decided to write this article I thought of those people who are not in the digital age, but for evolution reasons, they need to have web presence. Surely it has happened to them that they receive a business card without any link to visit a website, at least the owners of companies like
Ron Arellano
To create a website, you have to think about the future, and why do I say future? Simply because the direction of a company can change in days, and because we need to have a platform that is flexible for those future changes. The fact that my nephew’s friend who works in a web company,
Ron Arellano
This is a complicated question with many answers, none of which can be accepted as the right one at this time. While there have been a handful of lawsuits since 2016, a couple of which did obtain a ruling in court, there is currently no legislation that outlines specific requirements for ADA compliance on the
Ron Arellano
Most SEO Agencies do NOT offer exclusivity to their clients. Are you concerned about working with a SEO Agency that also does work for other medical practice in the same city with the same areas of practice? What if your SEO Agency were using the same internet marketing strategies to promote your competitors’ practice as
Ron Arellano
Since July of 2017, Google has been rolling out a new feature called, Google My Business Messaging. Leading experts have been reporting that the platform started rolling out back in July and the program itself was in a beta/pilot program since November of 2016. What is Google My Business Messaging? The messaging feature for Google
Ron Arellano
Over this weekend, Search Business Group took a trip to CatCon in Pasadena. The event was a 2 day event that was made for every person whose dream it is to be a crazy old cat lady :). Now that it’s been a couple of days and I’ve finally recovered from the weekend, I wanted
Ron Arellano
Today’s post comes after a great piece by the best selling author, Seth Godin and surgeon Ian Harris. In his groundbreaking book, “Surgery, the Ultimate Placebo“, Harris finds that sham surgeries have been proven to show benefits. A 2014 review showed that of 53 trials, 74% of sham surgeries provide some benefit while 50% worked
Ron Arellano
There’s nothing like being inspired to maintain a blog. If you have ever dabbled in marketing or websites, you probably have had some motivation or goal to keep up a blog. I’ve been there too. I’ve had numerous blogs that I’ve had the ultimate goal of contributing to every single day. In most cases, I’ve
Ron Arellano
A marketing campaign based on specials is not a marketing campaign. It definitely isn’t something that builds a brand either. I have had the great fortune of working with clients for a number of years. In this time, I have run a variety of marketing campaigns and deals. This is what I have learned. Building
Ron Arellano
I have this joke. When the moon comes up, some people turn into werewolves. For me, when night falls I don’t turn into a mythical beast. I turn into a pig. A big, fat pig. What I mean is I eat everything in site. A sample of what I can chomp through on cheat days
Ron Arellano
Now that we’ve talked about keywords, the next part of SEO is the implementation of these keywords on the website. On Site Content At its core, the most important aspect of a website is the content on the site. To the human eye, what makes or breaks a website is the images and the graphics.
Ron Arellano
What is Veterinary SEO? SEO is the digital marketing discipline focusing on obtaining the most traffic possible from organic traffic on search engines. Veterinary Search Engine Optimization (SEO) focuses the marketing discipline specifically on veterinarian websites and driving more traffic to those sites. This is accomplished by implementing creative and technical strategies that will boost

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