Is Exclusivity Guaranteed by Your Medical SEO Agency?

Most SEO Agencies do NOT offer exclusivity to their clients. Are you concerned about working with a SEO Agency that also does work for other medical practice in the same city with the same areas of practice? What if your SEO Agency were using the same internet marketing strategies to promote your competitors’ practice as they were using for yours?

I’d be very concerned working with a SEO Agency Offers Exclusivity, and you should be too! Yet that’s exactly the way many big SEO Agencies companies do business, and it’s exactly opposite to the approach we take at Search Business Group. Our Medical SEO agency offers exclusivity to all of our clients including dentists, pediatric dentist, periodontist, chiropractors, veterinary & more. We do NOT work with our client’s competitors. Period!

Your Medical Practice Deserves an Exclusive Internet Marketing Partner

We are not a one-size-fits-all type of Medical SEO Agency, and we don’t ever work with other practices in the same market as our clients. In fact, we provide our practice clients with completely custom solutions based on the specific kinds of cases they want.

To achieve the level of success we regularly attain for our doctors, we take a totally non-traditional approach: we become your true marketing partner. You’re our client, and we want to get to know you, but we also want to get to know all about your clients and ideally have a full understanding of their needs, wants and desires before customizing strategies to market your practice.

We achieve extraordinary results building strong relationships with our clients based on trust. We produce custom solutions designed specifically for our clients, and guarantee exclusivity.

The Search Business Group Difference Means You Come First

If your medical practice is a good fit for Search Business Group, you’ve most likely already spoken with some of the large medical marketing companies who promise doctors like you that they will get you on the first page of Google while they tell 50 of your direct competitors the same exact thing. These companies also have 3x as many employees in on their sales team then expert staff actually working on their client’s websites. One of the larger medical internet marketing companies sent many of my clients a huge direct mail piece offering a chance to win a Vegas trip if they agreed to a 30 minute website consultation. Any thoughts on the quality of those leads?

Medical SEO Agency Offers Exclusivity

We don’t have 500 employees, and we haven’t been cold calling your practice. You found us because we practice what we preach by implementing advanced SEO on our website to ensure we show up at the top of Google. At Search Business Group, Digital Marketing Agency in Fullerton, We take our business and clients personally and really care, we’re results-driven, and exclusivity for our clients is of the utmost importance. Just as you should be selective in choosing a medical SEO agency to work with, we are selective in the clients we choose to work with. Our goal is to find leaders in their area of practice who are looking to radically grow their practice through a mutually equitable long term partnership.

Contact us and speak with an expert on how we can help your practice.

Marketing is Failing Often and Failing Fast

Recently I’ve been watching this show called Rick and Morty. If you don’t know what it is, its like Back to the Future mixed with Family Guy. I say that because the show airs on Adult Swim and is clearly not meant for children. There are two protagonist, a foul mouthed, uncaring mad scientist grandfather by the name of Rick and an uncomfortably awkward, noble 14 year old kid named Morty. Well just like Back to the Future, Rick and Morty often travel through space, interdimensionally and sometimes through time.Continue reading

Follow the Narrative

I was driving into work today and ESPN was discussing a rather interesting topic. Many of their reporters are also their broadcasters or radio personalities. What was being discussed was the viability of UFC and if the sport needed its stars more than the stars needed the league. It was brought up that many reporters who write about certain sports will tend to follow narratives. They gravitate towards certain players rise or journey or in Football ‘s case, they discuss the tradition and hardship of the city.Continue reading

90% of It is Being Present

While I was still in college, I was at an entrepreneurial conference that was held for university students. It was called CEO and it was all about inspiring students to really go at that start-up life. I remember at one of these sessions I was listening to a senior discuss what had helped him be successful. He had started a college start-up that helped men deliver gifts to their girlfriends. I know right, a college senior WOULD create a business like that.30

Anyways, one of the things that he mentioned to us was the concept of being present. He said that 90% of it is being there. It’s so easy to stay in bed and make up every different excuse not to go somewhere. The real success though is making that effort to leave your door and be present. Its been some years since I heard those words, but man has they rung true. Especially in Digital Marketing.

Being Present in Marketing

In marketing, we are plagued with many problems. One of those things includes gaining someone’s attention. We often cannot get attention because we ask for it only when we need it. That isn’t the best recipe. It’s like when a door to door salesman comes to sell you something. They don’t know you, you don’t know them and they are there really only to sell you something. That is it.

Of course, sometimes this works. Especially when the salesman happens to offer something of incredible value that you may need at the time. However, when thousands of companies and millions of salesmen and marketers are vying for your attention, its harder to get that lucky.  It’s the same reason why major sportswear companies like Nike hire athletes to market their brand. It’s because as consumers, we trust those athlete’s decisions.

Here is whereas a business you need to learn to be present. You have to locate places where you can add value. Maybe it’s at a local Chamber of Commerce, an online forum or a social media chat. Here’s where that college senior’s advice ring true. You have to be present, which is 90% of the success. If you expect to go in guns blazing, trying to sell your product in forums and chats where people don’t know you, you are likely to get burned.

You need to put in the work before. Be present, put in that 90%. Go to those located targets earlier and don’t sell. Participate in the conversation and be present.

If Marketing Doesn’t Speak to You, It Doesn’t Mean Its Bad

Just because you don’t like a message does not mean it is bad marketing. The best marketing targets a certain group and does a great job tailoring their message to that market. I’ve repeated this many times, but if you are marketing to everyone, you are marketing to no one. Therefore, when you watch commercials, see advertisements or witness a campaign, don’t jump to conclusions if it doesn’t resonate with you.Continue reading

You Have to Find Your Market

A part of my time I spend at a co-working space down in Costa Mesa. While there I’d fielded questions from many start ups and small businesses. Something that comes up a lot is that the business knows who their target customer is. They know who they want to reach out to. Where people need help is in finding the audience.Continue reading

To Be a Marketing Powerhouse, Build Habits. Marketing Habits

When your in marketing, you enter a world that borders the world of creativity and data. Saying this, the success of your marketing stops becoming systematic and more about your ability to leverage creativity and talent. This is a constant battle that I have to fight as I specialize in internet marketing and SEO. This conundrum has made me try to balance a level of creativity that can help create original content for clients while also harmonizing that with a commitment to tracking and analyzing data.Continue reading

What is Content Marketing? And Why Should I Do It?

What is Content and Why is it Such a Big Deal?

You ever heard the term, “Content is King”? Yeah I have too and just like you, I also hate hearing it. It is one of the most overused terms used in the business and marketing world right now. It is being used for the right reasons though and the adage “Content is King” overuse is the unintended consequence. Content truly is now the focus of many agencies and corporations. Now it may not necessarily be the king, but it definitely is the fuel powering campaigns.Continue reading